How-to

What music suits a photo video, and how to choose it

The short answer

Choose music by the pace you want the video to feel, not by genre. About 12 photos pass in a minute, roughly 5 seconds each, so a calm to medium tempo suits most videos. You can pick music from the library or upload your own song, and you can decide once you have seen the film.

A woman on the sofa listening on headphones with her eyes closed
Illustrative photo
An example film from the site: Alma's bat mitzvah

Music is half the experience. The same photos with one song feel gentle, and with another they feel festive. This article gives you a simple rule for choosing, a table by video type and a few mistakes worth skipping.

How does a song's tempo affect the video?

Each photo stays on screen for about 5 seconds on average. A very fast song with lots of changes can feel crowded over slow-moving photos. A very slow song can stretch the video out. For most videos, the right place is in the middle: a comfortable pace with no sharp changes.

A rule of thumb that works: listen to the song and picture four or five photos passing while it plays. If it feels natural, the song fits. If the photos seem to chase the song or get stuck in it, look for a different pace. It is a rule of thumb, not a law, and your ear is the final judge.

Which music suits which video?

Type of videoMood that fitsWhat to look for
A baby's first yearGentle, warm, happySoft instrumental music
A child's birthdayLight and cheerfulA slightly quicker pace, not too much
Bar or bat mitzvahMoving and proudMusic that starts quiet and builds
Wedding or anniversaryRomanticThe couple's song, if they have one
Grandparents and old photosNostalgic and calmA song from their younger years
Memorial videoQuiet and respectfulCalm, modest music

For a video in memory of a loved one, avoid big drama. Quiet, simple music lets viewers focus on the photos and the faces.

Should I use the library or my own song?

A woman on the sofa listening on headphones with her eyes closed
Illustrative photo

You have two options, and both are open to you:

  • Library music. The easy way. Pick what fits the type of video and stop thinking about it. It suits you when you have no particular song in mind.
  • Your own song. Use this when a song stands for the person or the moment, like the wedding song, the song Grandpa used to sing, or a song written for the bar mitzvah. A song like that gives the video a meaning no other music can.

If you plan to post the video on social media or show it publicly, check first whether you may use the song. For viewing within the family it matters less, but it is good to know.

Where do I start if I cannot decide?

Ask yourself three questions. Who will watch the video? Where will it be shown? What feeling do you want to be left at the end? A video shown at a big event, to people sitting and waiting, can afford a song that builds gradually. A video sent as a link to faraway relatives works well with a warm, shorter song. And if you are still stuck, go back to the person at the center of the video and ask what music they would have loved.

How do I check that the song fits before I pay?

You can try the first 2 animations for free and see how the motion looks. You choose the music when you put the film together. Here are a few short steps:

  1. Pick one or two candidate songs. No more, or it gets hard to decide.

  2. Listen with the photos in front of you. Open the photos you chose and look at them while the song plays.

  3. Notice the beginning. The first seconds set the impression. A song that starts gently gives the opening card room to breathe.

  4. Notice the ending. Make sure it ends naturally and the last card is not cut off mid-phrase.

  5. Ask someone to watch. Have one family member watch and listen. A fresh pair of ears quickly spots what does not fit.

Which mistakes should I avoid?

  • A song with strong lyrics over quiet photos. Words pull attention away from the faces. Music without words leaves room for the photos.
  • A song with a sharp change in the middle. If the beat jumps, the photos will not change with it, and it will feel out of sync.
  • Choosing without looking at the photos. A song that sounds great in the car can feel wrong over old photos.
  • Overloading. One song that fits the whole video is better than trying to mix several styles.

Music feels better when it works with the photo order, so think about the order of your photos too. And if you are choosing a length, the table of how many photos you need will help.

What does the finished video include?

The full film is HD 16:9 with no watermark, with library music or your own song, an opening card and a closing note. You can download it and send a share link. There is no narration and no subtitles, so the music is the only voice in the video. It is usually ready 10 to 20 minutes after payment. On the growing-up film page you can see an example.

Frequently asked questions

Can I upload my own song?

Yes. You can choose music from the library or upload your own song.

What is the safest music for any video?

Calm instrumental music at a medium tempo. It suits most types of video and does not compete with the photos.

What if I have no particular song in mind?

Pick music from the library. Calm instrumental music suits most videos.

Is there narration or subtitles in the video?

No. You get music, an opening card and a closing note.

Can I try for free?

Yes. The first 2 animations are free, with no credit card, once per person.

How long does it take to get the video?

The full film is usually ready 10 to 20 minutes after payment.